Time Magazine cover article: Jan. 24, 2005
by Lev Grossman
"The years from 18 until 25 and even beyond have become a distinct and separate life stage, a strange, transitional never-never land between adolescence and adulthood in which people stall for a few extra years, putting off the iron cage of adult responsibility that constantly threatens to crash down on them. They're betwixt and between. You could call them twixters...."
Do you know this group? Do they come to your events? How would you market to them?